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Chiara Aliotta

Chiara Aliotta

An award-winning designer, Chiara Aliotta is the founder of Until Sunday, a creative agency that encapsulates her obsession with colour, typography, and detail. Chiara wears many creative ‘hats’, with years of experience as a graphic designer, art director, and brand consultant under her belt. Not only does she write and speak regularly about design-led storytelling, she has also directed impactful visual brand development for renowned global organisations.

Whether she’s creating an immersive digital journey or a compelling design for print, Chiara’s ideas are characterised by the enduring power of storytelling. She skilfully combines her deep understanding of classic tales, with an instinctive sense of what makes a story memorable, to create user experiences that pack an emotional punch.

Born in Italy, Chiara now resides on the beautiful island of Syros with her husband, with whom she co-runs an art gallery and a personal lifestyle project, The Pattern Tales.

And because at Smashing Magazine, cats are the protagonists… Her beloved cat Kissa provides inspiration… and the occasional cuddle!


Past Workshops


Chiara Aliotta's Talk

Back FOR the Future

Wed 11th – 14:05

If we only could predict the future. We as designers could solve problems, even before people knew they were problems.

In her talk, Chiara will argue that while we cannot predict the future, we do have a few superpowers that help: Empathy and Imagination. If we combine those with proven storytelling techniques, we can make better products and designs, which do not predict — but actually shape — the future.