Dennis Lenard
Dennis Lenard is a partner at Creative Navy, a design studio specialised in medical software, embedded systems and high stakes technical applications. He lectures about ergonomic UX/UI design at King’s College and has published the first textbook on the design of medical software. He has 20 years of experience and focuses on improving usability, structuring complex systems, and aligning product design with business goals.
Designing for People Who Will Never Love Your Interface
Most digital products are created with an unspoken hope that users will enjoy them. Embedded systems operate in a different reality. They are tools used out of necessity, often in moments shaped by fatigue, pressure, or the need for precise action. No one arrives hoping to be delighted. They simply need the interface to let them work without getting in the way. In this talk, Dennis will show what design becomes when affection, engagement, and “delight” are no longer part of the brief. Drawing on his experience with complex embedded systems, he'll look at how to design for professionals who value clarity over charm and stability over surprise. Through concrete examples and patterns learned in high-stakes environments, he will show how designing for reluctant users leads to a different kind of elegance. You will leave with practical insights into how this mindset can strengthen any digital product, even those far from the world of embedded GUIs.
- On the web
- https://creativenavy.com
- On LinkedIn
- dennislenard/