Paul Boag has been working on the Web since 1993. He is a user experience strategist who helps companies make use of digital to better serve connected consumers. Paul also hosts the award-winning user experience podcast at boagworld.com. He is a regular speaker at conferences and author of four books including Digital Adaptation, as well as User Experience Revolution.
Are you frustrated that your management team doesn’t see the value of creating great user experiences? Do you struggle to convince colleagues to approach projects from a users perspective?
Many companies pay lip-service to providing a great experience. But few are willing to make the changes required to deliver on that promise. In fact most don’t even realise just how bad their experience can be.
It is time to change that. It is time to start a user experience revolution. In his talk, Paul Boag will layout a battle plan for transforming your organisation. He will show you that you don’t need to have power, position or influence to make a difference. It won’t be easy or quick, but you can start a revolution in your place of work. A revolution that will help to reshape the company into one capable of offering outstanding service. All you need is some determination and a willingness to challenge the status quo.