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Advanced Design Systems

Brad Frost
Your instructor
Brad Frost
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Workshop includes:

  • 🍵 Tea, coffee, snacks and drinks during the whole day
  • 🥪 Lunch
  • 📒 Paper and pen/pencil

Full-day workshop • Monday, September 8, 2025.
By this point, most organizations are far along enough in their design system journey to understand that the mere existence of a component library (even if it’s a good one!) isn’t enough to guarantee design system success.

The devil’s in the details, and those details require the careful orchestration of people, processes, and technologies. If you’re looking to take your design system efforts from good to great, this workshop is for you.


Here’s What You Should Be Expecting:

  • Inspiring & Inclusive

    A full day of teaching in a friendly, inclusive group

  • Interactive

    Plenty of time for practice & feedback

  • Practical insights

    From design/technical architecture to human processes

  • Cooperate

    Learn from your teacher and other attendees

  • Dedicated Q&A time

    To ask all your questions

  • Digital Smashing Certificate

    A well-deserved reward for your work


599 .00 Register for this workshop → Get a single workshop, or bundle with a conference.

🎪  Save up to 25% on this workshop with a Smashing Membership.

This workshop is for experienced design system practitioners that know the basics inside and out, and are looking to dive into the details of design system architecture and process that truly make or break a design system effort.

These sessions will cover the design system ecosystem, design token architecture for multi-brand design systems, component architecture best practices, adoption, team structure, governance, and communication best practices.

In This Workshop, You’ll Learn:

  • How to architect a design system ecosystem that’s tuned to your organization’s specific needs and goals
  • The art of creating and governing design system recipes, which help product teams assemble design system assets into product-specific compositions
  • The nuances of creating and managing multi-brand and multi-product design systems
  • Advanced design token architecture, naming conventions, process, and best practices
  • Component API design naming conventions, processes, and best practices for Figma and code
  • UI component construction and composability best practices for Figma and code
  • How to craft design systems that provide helpful structure without being overly rigid
  • Best practices for design system team structure, roles, and position within your organization
  • How to get your design system adopted by products so that real business-critical software is powered by your design system
  • Best practices for governance, contribution, and release processes to clarify how teams should wield, extend, bend, and even break the system.
  • Communication and relationship best practices to ensure the long-term health of the design system and the digital products it serves.

Why You Should Attend?

By attending this workshop, you will:

  • advance your own design system skills and knowledge
  • ensure your design system architecture can support multiple brands, products, and evolving business needs.
  • learn what goes into creating end-to-end design systems
  • gain actionable insights and techniques to implement in your organization that are backed up by Brad’s deep experience from working with dozens of organizations
  • be better equipped to collaborate with other disciplines and groups
  • network with peers and professionals facing similar challenges
  • learn from one of the industry’s pioneers and leaders

What Hardware/Software Do You Need?

About Brad Frost

Brad Frost is the inventor of Atomic Design and is a design system consultant, front-end developer, speaker, writer, musician, and artist located in beautiful Pittsburgh, PA. As a principal and design system consultant at Big Medium, he’s helped 10% of the Fortune 100 establish and evolve their enterprise design systems. He is the author of the book Atomic Design, which introduces a methodology to create and maintain effective design systems.

He co-hosted the Style Guides Podcast and has helped create several tools and resources for web designers, including Pattern LabStyleguides.ioStyle Guide GuideThis Is ResponsiveDeath to Bullshit, and more.

Time & Location

This full-day workshop will take place the day before SmashingConf. The workshop will be running from 9:30 AM to 5:30 PM on Monday, September 8.

Schedule for Monday, September 8

9:00 AM – Doors open, Registration
9:30 AM – Introduction & Kick-off
11:00 AM – Coffee Break
1:00 PM – Lunch
2:00 PM – Afternoon Session
3:30 PM – Coffee Break
5:30 PM – The End

Save EUR 100 when signing up for the conference and a workshop!

599 .00 Register for this workshop → Get a single workshop, or bundle with a conference.

🎪  Save up to 25% on this workshop with a Smashing Membership.