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Trine Falbe

Trine has worked with UX for 20 years. She is dedicated to ethical design and innovation, and currently works as Head of Innovation at Smart Academy in Denmark, alongside building digital products as an entrepreneur. She’s written two books: White Hat UX (2017) and The Ethical Design Handbook (2020)

Trine Falbe's Talk

Selling Ethical Decisions

February 9 – 9:10 AM

Ethical design often resonates faster with people than with businesses. So what we have is an industry with a growing ethical design maturity amongst the professionals, but a lower maturity level in the business as a whole.

Let’s change that!

In this exclusive Smashing Meets talk, Trine Falbe will present arguments and methods to get the buy-in needed to put ethical design on the agenda.