Rinaldo Ugrina
Rinaldo Ugrina is a leading UX auditor at the Baymard Institute, where he has helped some of the worlds leading e-commerce companies improve their website UX (incl. “Nike, Etsy, Amazon, Google, etc”) and is an expert on Baymard Institute’s more than 67,000 hours of large scale User Experience testing — findings currently used by 71% of all Fortune 500 e-commerce companies. In his workshops Rinaldo will share specific test findings from this vast research dataset, specifically covering UX pitfalls learned from testing the worlds leading Mobile E-com Sites.
Six Mobile Usability Fundamentals Most Sites (Still) Struggle with
May 17 – 9:40 AM
With most ecommerce sites finding more than half their traffic through mobile, it's now even more clear than ever that your site's mobile user experience needs to be robust and well-supported.
In this talk, Rinaldo will discuss 6 mobile usability fundamentals most sites — also non-ecommerce — still struggle with. Based on many hours of research and experience, he'll also provide improvements that will make your visitor's life a lot nicer.
- On the web
- https://baymard.com
- On X
- @baymard