Rachel Gogel
Rachel Gogel (she/her) is a Parisian creative director, designer, speaker, mentor, and educator whose career has followed the rise and dominance of an entire era of digital design. Based in San Francisco, she runs her own small consultancy as an independent design executive and has led major brand initiatives at GQ, The New York Times, Meta, Godfrey Dadich, Airbnb, and Dropbox.
Now working as a solopreneur, Rachel influences many exciting projects for her clients — from launching editorial publications from scratch, to leading org design efforts, to designing TV show pitch decks for influential public figures, to creating story-driven digital experiences, to building brand systems for global media and entertainment companies in a fractional capacity. She is committed to designing teams that build brands — with a focus on culture and technology. When she is not consulting, Rachel teaches and is also a passionate advocate for gender equity in the design industry. After hours, you can find Rachel museum hopping, planning her next trip abroad, or relaxing with her wife at home.
Futureproofing Brands
June 18 – 9:00 AM
In today’s ever-evolving connected world, translating a brand’s story into compelling web, product, and social experiences requires a unique blend of creative vision, technical expertise, and interpersonal skills.
In this talk, Rachel, who has has navigated the rise and dominance of an entire era of digital design, will share inside stories about harnessing emerging technology to help brands navigate seismic cultural shifts. This ranges from the early days of iPhone apps and interactive print to the current age of collaborative tools and AI-assisted creation.
- On the web
- http://rachelgogel.com/