In 2005, Jesse gained worldwide attention for coining the term “Ajax” and defining the concepts behind this emerging trend in web technology. Since then, Ajax has become one of the driving forces in Web product design, and Jesse’s leadership role in this trend has been featured in publications such as The New York Times, The Wall Street Journal and BusinessWeek.
Jesse is a frequent speaker, addressing audiences around the world on product design, user experience and innovation. Jesse is a co-founder of Adaptive Path, a user experience strategy and design firm, and co-founded the Information Architecture Institute.
After a decade and a half as a user experience professional, Jesse James Garrett has had more than his fair share of scrapes and bruises. In this presentation, Jesse reflects on what he's learned about what it really takes to deliver great UX work, from working with teams and managing stakeholders to breaking a creative rut and finding innovative solutions to design problems.