Skip to main content

Brad Frost

Brad Frost

Brad Frost is a web designer, speaker, writer, and consultant located in beautiful Pittsburgh, PA. He is the author of the book Atomic Design, which introduces a methodology to create and maintain effective design systems. In addition to co-hosting the Style Guides Podcast, he has also helped create several tools and resources for web designers, including Pattern Lab, Styleguides.io, Style Guide Guide, and This Is Responsive.

Designer vs. Developer!

Tue, 15th – 9:50 AM

Designers and developers often have poor relationships, due to bad process. Their interactions are apathetic at best and antagonistic at worst. Designers iterate over rounds of unrealistic comps, leaving a stupidly short runway for developers to actually build the product. Developers recoil from the design process and expect designers to figure everything out so they only have to build things once.

In this session, designer Dan Mall and developer Brad Frost will duke it out on stage once and for all. Can they identify a better process that prioritizes collaboration and conversation? Is designing in the browser really possible? Is higher quality products in a faster pace the holy grail? Can they finally say goodbye to a traditional, waterfall, handoff process? You’ve gotta attend to find out!