Chris Shiflett is a web craftsman and partner at Fictive Kin, where he wears many hats. Most people know him as the co-founder of Brooklyn Beta, a conference he hosted from 2010 until 2014.
He blogs at shiflett.org, and tweets at @shiflett on Twitter. He has written two books — Essential PHP Security and HTTP Developer’s Handbook — and is speaking at conferencess such as Webstock, OSCON, and South by Southwest.
Being able to understand people is one of the most underappreciated skills of our time. We often make decisions without relying on evidence and data, because we trust our instincts, but we forget this when predicting the behavior of others.
If we can learn more about how we think, what we value, and how we make decisions, we can better understand and empathize with people, particularly our users. This talk is a mishmash of science, human behavior, perception, and meaning. Guaranteed to be the weirdest talk of the conference.