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Jason Pamental

Jason is a Principal Designer at Chewy.com, helping lead their design system efforts across ecommerce, enterprise, and mobile app experiences; an invited expert to the W3C Web Font Working Group; and insatiably curious about pretty much everything.

Previously, he spent much of his time working with clients to establish their typographic systems and digital strategy, helping design and development teams works smarter and faster, and running workshops about all of the above. He is a seasoned design and user experience strategy leader with over 20 years' experience on the web in both creative and technical roles. Past clients range from state governments, type industry giants, Ivy League and High Tech, to the NFL and America's Cup.

Jason researches and writes extensively on typography for the web. He's author of Responsive Typography from O'Reilly, pens articles for .Net Magazine, PRINT Magazine, HOW, Monotype.com, frequently joins as a guest on podcasts, and has authored online courses for Aquent's Gymnasium platform and Front-end Masters. Jason's an experienced speaker and workshop leader, having presented at over 100 national and international conferences.

The real story: mainly he just follows Leo and Henry around Turner Reservoir, posting photos on Instagram.

Jason Pamental's Talk

Dynamic Typography With Fluid Sizing And Variable Fonts: Making A Scalable System With Modern CSS Techniques

Wednesday, 17th – 3:20 PM

Newer developments in CSS make it easier than ever to create robust, scalable, elegant typographic systems on the web and in apps. But the fun really starts when you add Variable Fonts. The design, technical, and performance benefits are really exciting, but when you combine them with other CSS capabilities like custom properties, calculations, and grid it’s a whole new way to think about design and development.

We’ll see how they work together by using some variable fonts in layouts that work across screen dimensions, accessibility needs, design requirements, and even network speeds—better than you thought possible.

On the web
https://chewy.com
On LinkedIn
jpamental
On Bluesky
@jpamental.bsky.social